TextBurst — Multi-Channel Marketing Communications Platform
Scaled multi-channel campaign delivery across SMS, ringless voicemail, and voice with 4 carrier providers and SQS-based scheduling.
Multi-channel campaign delivery
The Challenge
TextBurst needed a unified platform for managing multi-channel marketing campaigns — SMS blasts, robotic voice messages (RVM), and phone calls — across multiple carrier providers. Campaign managers needed to upload contact lists, schedule campaigns, track delivery, and manage opt-outs, all while maintaining compliance with telecom regulations and switching between providers for cost optimization.
نهجنا
Daiviksoft built a comprehensive Spring Boot platform that orchestrates marketing campaigns across multiple communication providers. The system integrates with Twilio, Bandwidth, Infobip, and Telnyx for SMS and voice delivery, uses Amazon SQS for reliable campaign scheduling and execution, and provides contact management with Podio CRM integration. The architecture supports provider-switching to optimize cost and deliverability.
Key Deliverables
Results & Impact
TextBurst launched a production marketing platform supporting multi-channel campaigns at scale. The multi-provider architecture gave campaign managers flexibility to optimize delivery costs, while SQS-based scheduling ensured reliable, timed campaign execution without message loss.
Project Overview
Client
TextBurst
Category
Enterprise Software
Industry
Marketing
Key Metrics
Multi-channel campaign delivery
Technology Stack
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